Use the --install option instead of sudo.

docs/site/index.html

@@ -66,31 +66,19 @@ <h2>Documentation</h2>
       <div class="tab-box active" data-tab="quickstart">
         <h1>Installation</h1>
         <p>
-          Here's a quick rundown on how to get started with Gunicorn. For more detail read the documentation.
+          Here's a quick rundown on how to get started with Gunicorn. For more details read the <a href="http://docs.gunicorn.org/en/stable/">documentation</a>.
         </p>
 <pre>
-  $ sudo pip install virtualenv
-  $ mkdir ~/environments/
-  $ virtualenv ~/environments/tutorial/
-  $ cd ~/environments/tutorial/
-  $ ls
-  bin  include  lib
-  $ source bin/activate
-  (tutorial) $ pip install gunicorn
-  (tutorial) $ mkdir myapp
-  (tutorial) $ cd myapp/
-  (tutorial) $ vi myapp.py
-  (tutorial) $ cat myapp.py
-
-  def app(environ, start_response):
-      data = b"Hello, World!\n"
-      start_response("200 OK", [
-          ("Content-Type", "text/plain"),
-          ("Content-Length", str(len(data)))
-      ])
-      return iter([data])
-
-  (tutorial) $ ../bin/gunicorn -w 4 myapp:app
+  $ pip install gunicorn
+  $ cat myapp.py
+    def app(environ, start_response):
+        data = b"Hello, World!\n"
+        start_response("200 OK", [
+            ("Content-Type", "text/plain"),
+            ("Content-Length", str(len(data)))
+        ])
+        return iter([data])
+  $ gunicorn -w 4 myapp:app
   [2014-09-10 10:22:28 +0000] [30869] [INFO] Listening at: http://127.0.0.1:8000 (30869)
   [2014-09-10 10:22:28 +0000] [30869] [INFO] Using worker: sync
   [2014-09-10 10:22:28 +0000] [30874] [INFO] Booting worker with pid: 30874