diff --git a/storages/backends/gcloud.py b/storages/backends/gcloud.py
index 6b9b60627..9323752d4 100644
--- a/storages/backends/gcloud.py
+++ b/storages/backends/gcloud.py
@@ -297,7 +297,7 @@ def get_created_time(self, name):
         created = blob.time_created
         return created if setting('USE_TZ') else timezone.make_naive(created)
 
-    def url(self, name):
+    def url(self, name, parameters=None):
         """
         Return public url or a signed url for the Blob.
         This DOES NOT check for existance of Blob - that makes codes too slow
@@ -309,6 +309,8 @@ def url(self, name):
         no_signed_url = (
             blob_params.get('acl', self.default_acl) == 'publicRead' or not self.querystring_auth)
 
+        params = parameters or {"expiration": self.expiration, "version": "v4"}
+
         if not self.custom_endpoint and no_signed_url:
             return blob.public_url
         elif no_signed_url:
@@ -317,15 +319,11 @@ def url(self, name):
                 quoted_name=_quote(name, safe=b"/~"),
             )
         elif not self.custom_endpoint:
-            return blob.generate_signed_url(
-                expiration=self.expiration, version="v4"
-            )
+            return blob.generate_signed_url(**params)
         else:
-            return blob.generate_signed_url(
-                bucket_bound_hostname=self.custom_endpoint,
-                expiration=self.expiration,
-                version="v4",
-            )
+            if "bucket_bound_hostname" not in params:
+                params["bucket_bound_hostname"] = self.custom_endpoint
+            return blob.generate_signed_url(**params)
 
     def get_available_name(self, name, max_length=None):
         name = clean_name(name)