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Stack Used:

  • Python
  • Pandas
  • Numpy
  • Sci-kit Learn
  • Matplotlib
  • Seaborn

Customer shopping segmentation

Analysing the shopping behaviour of the customer on the basis of their annual income and spending score. I have used machine learning to find the realtions and different type of the shopping behaviour. As it is a unsupervised problem, I have used K-means clustering to identify the cluster(group) of people having same shopping behaviour.

Dataset used: https://www.kaggle.com/datasets/vjchoudhary7/customer-segmentation-tutorial-in-python