unable to install customized quickstart image

[patlachance]

Describe the Bug

Tried to change the DOCKER_ORG, DOCKER_IMAGE and DOCKER_TAG in the Makefile file, build the container and then install it using make install but it tries installing the cloudposse/atmos image instead of the customized one.

Expected Behavior

Running make install should install by customized image

Steps to Reproduce

Clone the repo, patch the Makefile and build the container image

$ git clone
$ cd examples/quickstart
$ sed -i -e 's/DOCKER_ORG ?= cloudposse/DOCKER_ORG ?= myorg/' Makefile
$ sed -i -e 's/DOCKER_IMAGE ?= $(DOCKER_ORG)\/atmos/DOCKER_IMAGE ?= $(DOCKER_ORG)\/myatmos/' Makefile
$ make init build

Try to install the image

$ make install
# Installing newatmos from cloudposse/atmos:latest...
Unable to find image 'cloudposse/atmos:latest' locally
docker: Error response from daemon: pull access denied for cloudposse/atmos, repository does not exist or may require 'docker login': denied: requested access to the resource is denied.
See 'docker run --help'.

# Failed to install newatmos
# If this is not due to file system permissions, please
# check for known issues and consider reporting the failure at
#    https://github.com/cloudposse/geodesic/issues

Try: sudo make install
make: *** [Makefile:35: install] Error 1

==> The default cloudposse/atmos image is used instead of the customized one.

Changing the following section of the Makefile from

install:
	@docker run --rm $(DOCKER_IMAGE_NAME) | bash -s $(DOCKER_TAG) || (echo 

to

install:
	@docker run --rm -e DOCKER_IMAGE -e DOCKER_TAG $(DOCKER_IMAGE_NAME) | bash -s $(DOCKER_TAG) || (echo 

will fix the issue, I'll provide a pull request soon.

Screenshots

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Environment

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Additional Context

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