diff --git a/CHANGES/6189.bugfix b/CHANGES/6189.bugfix
new file mode 100644
index 00000000000..0c22a6f7977
--- /dev/null
+++ b/CHANGES/6189.bugfix
@@ -0,0 +1 @@
+Do not install "examples" as a top-level package.
diff --git a/setup.cfg b/setup.cfg
index 80c1cc772a5..5c679814791 100644
--- a/setup.cfg
+++ b/setup.cfg
@@ -65,6 +65,10 @@ speedups =
   Brotli
   cchardet
 
+[options.packages.find]
+exclude =
+  examples
+
 [options.package_data]
 # Ref:
 # https://setuptools.readthedocs.io/en/latest/setuptools.html#options